kalahandi: online marketplace for Kalahandi food products | Bhubaneswar News

Bhubaneswar: The Kalahandi District Administration has taken the decision to make organic agricultural products, traditional looms and handicrafts, art and other products available through commerce websites electronic. A company, Kalahandi Food and Crafts, was created by including producer groups (mainly tribal) in the district.
Somesh Upadhyay, Project Manager of District Rural Development Agency (DRDA), Kalahandi District, said the company was established with the help of Odisha Rural Development and Marketing Society (ORMAS). It included many cooperative societies working at the village level.
Kalahandi district is famous for Habaspuri, a traditional handmade saree made from cotton and silk. This product also has a GI label. Its wood crafts (naturally grown teak wood), clay products, stone carving and bamboo crafts are well known throughout the state. Forest products like jackfruit, mahua, honey and other fruits are completely organic. It has nine different local varieties of millet.
“We want to market these products strategically across the company. We want to connect artists, farmers and weavers to the business and give them the correct price for their products by stopping the interference of middlemen,” Upadhyay said.
The company will collect the products of the cooperative societies and market them.
“We want to offer them an online platform to market their products. The products will be marketed under the Kalahandi Kraft brand,” he added.
“Jackfruit is widely available in the district. It is naturally grown in forest areas. We tried to make jackfruit chips and it’s good. We are trying to bring this product to customers soon. We are planning to produce atta from jackfruit, but this process is just beginning,” Upadhyay said.