Ipsos launches an online market research platform

MANILA, Philippines — Ipsos announced yesterday the launch of the Ipsos online market research platform. Digital as part of the company’s ongoing commitment to delivering fast, high-quality data, bringing the best of science, technology and craftsmanship to its customers.

Ipsos.Digital will be available in 14 markets including Singapore, Malaysia, Philippines, Indonesia, Vietnam, Thailand, India, Taiwan, South Korea, Japan, China, Hong Kong SAR and New Zealand. The platform is already live in Australia.

The intuitive, self-service, end-to-end platform provides clients with fast and simplified access to Ipsos’ global research capabilities and insights. It provides access to Ipsos’ fully integrated online consumer panels.

Ipsos has developed this proprietary platform to seamlessly provide its clients with the best technology and professional expertise, providing access when needed to its teams of experts around the world.

The Ipsos.Digital platform contains a range of solutions including FastFacts, its DIY research tool allowing users to build their own surveys. Customers can choose from over 700 predefined category targets or create their own custom definition. Other solutions include two flagship tools from Ipsos: InnoTest (innovation test), Creative|Spark and Creative|Spark Digital (24-hour creative evaluation tool).

For more information, please visit www.ipsos.digital or contact [email protected]