Vallourec: Discover Behub-e, the global online platform for the energy and industry markets







For an industrialist like Vallourec, the idea may seem audacious at first sight. And yet, the Group has officially launched Behub-e, the new global online platform for buyers and sellers in the energy and industrial markets. In addition to offering a quick and easy way to sell new products, this platform gives a second life to dormant stocks and surplus production.

Open to sellers for the first time since November 2021, Behub-e was just made available to buyers in March 2022.

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This global platform is dedicated to the purchase and sale of a wide range of equipment, consumables (raw materials, spare parts, etc.) and associated services for the energy and industry markets. It enables trusted sellers to offer their production surpluses and product inventory to a wide base of buyers, who can in turn reduce their supply costs, thus contributing to the circular economy and helping to reduce the carbon footprint,

Geoffroy de Roffignac Director of online sales.

A simple and effective online sales channel

Eventually, this marketplace, which will include more than 20 product categories, should eventually offer up to 500,000 references, from more than 100 different suppliers. Today, around 40 vendors are already on board.

E&P operators, equipment manufacturers, service companies, repair shops and distributors are the core target of Behub-e.

“We hope that the multiplicity of sellers will allow customers to discover new business partners, find innovative products and services, take advantage of competition between suppliers, and simplify their lives through a simple and simple online sales platform. efficient, using a secure B2B payment process. “continues Geoffrey.

Sellers, on the other hand, benefit from a large base of buyers thanks to a global marketplace. The platform helps them digitize their procurement process and they don’t need to manage payments, which are handled by a third-party payment service provider (PSP). In addition, they benefit from Behub-e’s targeted marketing campaigns.

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Behub-e, although supported and owned by Vallourec, operates as an independent company. In a sector different from that of Vallourec, this type of agile and fast structure allows us to go beyond the tube, while benefiting from the Group’s expertise in many areas: IT, R&D, legal, etc.,

Guillaume Gamisans Service line manager

Why the name Behub-e?

  • The two “be” at the beginning and at the end of the name refer to the cycle associated with the circular economy.

  • The “-e” stands for numerical solutions.

  • “Hub” suggests the “hub” where users can connect, exchange and work together.

Successful test and learn approach

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This marketplace has been developed in close collaboration with customers and suppliers,

Denis Moore Marketplace business manager

which directs market activity in the United States. The “test and learn” approach allowed us to quickly measure the effectiveness of the different parts of the project and to assess the relevance of Behub-e as a whole. “Each feedback enabled us to correct the weak points and determine the actions to be taken to optimize the platform. We were supported by two business development managers whose mission was to make us known and to involve suppliers. .”

A user-friendly interface

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In an attempt to convince the widest possible panel of sellers and customers, we have designed a user-friendly interface very similar to that of B2C, while taking care to integrate the complexity specific to B2B.

Logan Bertau Product owner

“Indeed, our users are more familiar with B2C sites, such as Amazon or Walmart, so we used their levers”.

Behub-e offers payment with the choice between a simple credit card and a term payment. All sellers must have terms and conditions in place (this is a platform-based agreement). “We have solved the problem of international taxes – they are calculated in real time – and all products are displayed with their price, stock and availability.” Logan continues. The market advantage? It allows small and medium sellers to have a dedicated space – like a mini e-commerce site – with its own URL, at no extra cost.

Hosted at Amazon Web Services (AWS) for maximum security and availability, Behub-e is based on an open-source solution and the PSP is optimized for B2B marketplaces.

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Vallourec SA published this content on March 10, 2022 and is solely responsible for the information contained therein. Distributed by Public, unedited and unmodified, on Mar 10, 2022 4:43:06 PM UTC.

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Sales 2021 3,404 million
3,749 million
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